• Senior Marketing Research Analyst

    Location US-CA-San Francisco
    Job ID
  • Summary

    Esurance is looking for a Sr. Marketing Research Analyst to join a dynamic and award-winning team of individuals who are committed to making insurance smarter, easier, and dare we say- cooler. As part of a growing company that is focused on providing an outstanding customer experience, you’ll have the opportunity to expand your skills and discover your potential.


    If you’re looking for a career at a socially conscious company that offers great benefits — including matching 401k and tuition reimbursement — then you may have just found your new home. 


    Esurance combines the spunk of a startup company with the backing of Allstate (the largest publicly held personal lines insurer in the U.S.) to create a unique, energized, and exciting place to work. 



    As the Sr. Marketing Research Analyst you are a self-starter who is able to lead complex research projects, undertake primary and secondary research, and act as a trusted research advisor to teams across the organization. You are skilled in quantitative and qualitative methodologies and have experience with research vendors. Additionally, you will plan and perform analytics on market research conducted in partnership with outside creative agency and qualitative and quantitative vendors to aid Esurance marketing strategy.


    • Analyzes customer market research, drives customer insight, uncovers market opportunities and helps address critical business issues.
    • Leverages external data gathered through syndicated and primary research and internal Esurance data to develop an understanding of consumer behavior and the competitive landscape of the online auto insurance marketplace.
    • Forecasts business scenarios, including key metrics for strategic shifts; develops appropriate recommendations to ensure best results.
    • Works with research vendors to design and execute qualitative and quantitative studies based on specific business need including developing screeners, discussion guides and questionnaires.
    • Analyzes and interprets qualitative and quantitative research results; presents findings and recommendations in a concise format to key stakeholders.
    • Develops market research database and maintains research data from primary and secondary sources; in conjunction understands Esurance’s existing quoter and policyholder databases.
    • Leads & manages company brand & ad tracking reports
    • Acts as a trusted research advisor to stakeholders across the organization by actively listening, proactively communicating, and ensuring business objectives are correlated to the research.


    • Detail-oriented with strong organizational skills, able to work well under deadlines in a changing environment and perform multiple tasks effectively and concurrently.
    • Demonstrated ability to work effectively under pressure and within a collaborative team oriented environment using sound judgment in decision-making. Act as a trusted research advisor to stakeholders across the organization by actively listening, proactively communicating, and ensuring business objectives are correlated to the research.
    • Strong relationship management skills with external and internal customers
    • Excellent communication skills both oral and written.
    • Strong presentation skills with the ability to translate analytics to reports.
    • Strong analytical and quantitative solving skills; ability to integrate business knowledge and analytical insight.
    • Develop research strategies correlated to business needs, then lead the execution of primary and secondary research to derive actionable insights and drive outcomes.
    • Demonstrated proficiency with Microsoft Office products (PowerPoint and Word); advanced knowledge with Microsoft (Excel) required and SQL programming preferred; experience with SPSS preferred.
    • Demonstrated knowledge with developing research instruments including surveys and discussion guides required.

    Experience / Education: 

    • Bachelor's degree in Marketing, Mathematics, Statistics, a related field or equivalent education required.
    • Five or more years of research analysis at vendor/supplier client-side experience including applying statistical tools and techniques to analyze consumer and market research required.


    At Esurance, being committed to our employees is not just something we say, it’s something we do. Our benefits package is designed to help our associates stay healthy, meet their long-term financial goals, and balance the demands of work and personal life. Esurance rewards hard work, dedication, and creativity with competitive salaries and a generous bonus system. We are committed to our employees and we are dedicated to creating a diverse, positive, innovative and team-oriented work environment.

    Health & wellness

    • Medical, vision, and dental insurance
    • Life insurance (company-paid and supplemental)
    • Accidental death and dismemberment coverage
    • Wellness coaching and incentives
    • Group critical illness coverage
    • Accident indemnity and hospital indemnity plans
    • Group legal


    • 401(k) plan with annual matching contribution
    • Referral bonuses
    • Performance-rewarding bonus system
    • Tuition assistance program (up to $5,250 per year)
    • Health savings and flexible spending accounts
    • Commuter benefits

    Family & Community

    • Adoption assistance
    • Maternity leave
    • Buckle Up Baby program
    • Pet insurance discount
    • Charitable gift matching
    • Give Time, Get Time volunteer program
    • Employee Assistance Program

    Time off

    • Short-term disability
    • Long-term disability (employee-paid option)
    • Paid time off (holidays, vacation, personal choice days)


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